Brandividuation Logo

Your unique, meaningful mission is the way you make an impact. Your message is the way that impact spreads.

Scale your impact with branding and marketing that communicates the value you really offer to the world.

Brandividuation Logo

Your unique, meaningful mission is the way you make an impact. Your message is the way that impact spreads.

Scale your impact with a system that communicates the value your brand offers to the world.

“Working with you and the final product was beyond anything I could have imagined. It used to be if you weren’t at the [biggest agency in Virginia], you weren’t getting the support you need. This is the kind of support small businesses need. I didn’t know that was possible until meeting you. I appreciate all of your hard work and look forward to putting it into action.”

Aisha Bullard
Founder and CEO, Where We Help
Brands We’ve Worked With:

Your mission-driven brand has great power - and great responsibility

Benefit corporations, B corps, L3Cs, and social entrepreneurs are rising up and claiming power.

 

  • The power to solve global challenges.

  • The power to reduce, and even eliminate, disparities and injustices.

  • The power to provoke people to action.

  • The power to cultivate community, despite geographic and socio-economic differences.

  • The power to change the world.

 

Working with the people who are capable of this kind of power makes what we do matter.

What if you could harness that power more ... powerfully?

The marketplace is crowded with profit-hungry companies who have no interest in the kind of impact you care about – and they pay a pretty penny to come out on top.

But, what if you could help people understand what drives your business along with the profit so they care about what you have to say and offer – every time you say it and offer it?

You can demand the attention your brand deserves with ease.

And when you do, you’ll notice a change.

  • You’re going to improve your triple-bottom-line of revenue, environmental impact, and social impact
  • Your brand and the difference you’re making is going to get noticed and recognized
  • You’re going to grow your audience when your mission’s message catches fire and spreads
  • People will understand your unique brand, purpose, and value with ease

Your brand could have the advantage of having distinctive messaging and positioning uniquely specific to its identity and your audience

Brandividuation® is the revolutionary process that cohesively aligns your brand and marketing for seamless collaboration that gets results.

Marketing is making a shift.

Gone are the days when you could talk at people and expect results. As our global culture is changing, so is the way people interact with brands. 

And even more importantly, the manipulative marketing methods that have become standard in the industry do not work for impact-driven for-profit brands.

People care about brands they identify with and believe in.

To keep up with the evolving narrative, brands must stop wasting time and budgets:

  • Being stuck in ideation, thinking of all the possibilities instead of the best direction and implementation
  • Piecemealing everything in their marketing and hacking it together instead of making it all make sense together
  • “Testing” different copy and creative for the sake of testing, instead of having a conversation with their audience to find out what they want
  • Having a disconnected team, with arms that focus in different areas without a centralized strategy
  • (Or even worse) spending hundreds or even thousands on what some consider “branding,” only to have their audience (AKA humans with heartbeats) left disappointed, feeling like something’s missing

Let’s bring everyone out of the silos and into a shared narrative.

Only then can your business connect the right message with the right audience.

Brandividuation Logo

the foundation every business or organization needs.

The Brandividuation® Book puts your brand direction, marketing intelligence, messaging guidance, and positioning power all in one place.

Your team will use this for everything you do in connection to your brand, so there’s an infinite return on your investment

With Brandividuation®, you’ll be able to:

  • Connect in more meaningful ways with more of the right people
  • Save THOUSANDS of $ in ineffective services and unuseful products that don’t accurately represent your brand OR speak to your dream clients 
  • Bring your team together for more cohesive and intentional marketing efforts
  • Elevate your brand’s presence and attract more of the right audience
  • Align your brand and team, even across geographical locations
Brandividuation Brand Book

Your detailed Brandividuation® Book will define your brand’s:

1 | Unique Character

  • Voice (What You Have to Say)
  • Tone (How You Say It)
  • Core Brand Voice Values
  • Supporting Brand Personality Traits

2 | Relation to the World

  • Key Brand Words
  • Key Brand Phrases
  • Brand Purpose
  • Differentiation (Unique Brand Value Statement)
  • Brand Commitment Matrix

3 | Connection to the World

  • Brand Philosophy & Promise
  • Brand Experience
  • Brand Positioning
  • Brand Story
  • Story Framing
  • Key Touch Points
  • Value Ladder of Engagement

Basically, ALL the guidance your team needs, but has never had all in one place.

Let’s build your foundation now.

Investment starts at $4,000

You can even request a consultation so your team can be trained on implementing the Brandividuation® guidelines.

Our work is for businesses, but it's personal too.

Our belief is that every for-profit mission-led team deserves a powerful platform just as much, if not more, than the profit-led corporations and enterprises.

 

For that reason, we are committed to giving the impact-creating clients the same level of professional, dedicated, valuable results larger businesses get from the big agencies, but with the personal touch others fall short on.

 

This space does exist for your forward-thinking, divergent, disruptive brand. Let’s sit at the table together to come up with creative ways to grow your mission.

Your Brandividuation® Team

Amber Brooks sitting with journal and coffee cup

Amber Brooks is the founder of Brandividuation®, a turnkey solution for evolving impact-driven brands who are here to take a stand and make a difference in the world. She helps founders and teams who are ready to scale their impact to massive levels with intentional messaging and marketing. 

Let's talk about how we can help your brand fully embody your big, meaningful mission and scale your impact with Brandividuation.®