Amber Brooks

The Biggest Mistake Businesses Make When Choosing Brand Colors

The Biggest Mistake Businesses Make When Choosing Brand Colors

Choosing brand colors for your business is an important decision that shouldn’t be taken lightly. Colors have the power to evoke emotions and give off messages, so it’s crucial that you choose the colors wisely. In this blog article, we will discuss what brand colors are and why they’re so important to a successful business. …

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What Causes a Brand to Lose Relevance? Common Disconnects

What Causes a Brand to Lose Relevance? Common Disconnects

In this blog post, we will be discussing the different types of disconnects that cause a brand to lose relevance. A brand can become irrelevant for many reasons such as: Poor customer service Unclear messaging in branding and marketing materials Lack of understanding from customers about what your company does These are all factors that …

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10 Signs There's a Critical Disconnect in Your Branding Costing You New Business

10 Signs There’s a Critical Disconnect in Your Branding Costing You New Business

And why they should motivate you to rebrand your business Often when business owners and leaders aren’t getting the results they want, they blame it on their marketing or mindset. But, there’s one thing that people don’t often think about that is actually the critical piece – the branding. If there is a disconnect between …

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Brand Consulting Services That Will Skyrocket Your Social Impact Business

Brand Consulting Services That Will Skyrocket Your Social Impact Business

When it comes to growing your social impact business, I’m sure branding or brand consulting isn’t the first thing that comes to mind. In fact, the first two things that usually come to mind are marketing and sales. But, your brand is just as important when it comes to attracting, nurturing, and converting your ideal …

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Brand Awareness

8 Brand Awareness Campaign Ideas & Examples for Social Entrepreneurs and Enterprises

As shared in the last article, building brand awareness is critical for the growth of your social impact business. Marketing campaigns can help you grow your purpose-led brand’s awareness. In this article, I’m sharing some of my best ideas for creating a brand awareness campaign for your own business. Brand Awareness Campaign Idea #1: Create …

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Creating Brand Awareness for Social Entrepreneurs and Social Enterprises

Creating Brand Awareness for Social Entrepreneurs and Social Enterprises

What Is Brand Awareness And Why Is It Important?   At first glance, you may take the phrase “brand awareness” at face value – having consumers be aware your brand exists. But, brand awareness is much more than that and “awareness” goes much deeper. Yes, your consumers need to know your brand exists. But, they also …

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We cultivate a space of exploration and growth that results in a cohesive, aligned, polished, and professional brand that allows impact creators to step into the next version of their vision.

I'm ready to take my brand to the next level.

We cultivate a space of exploration and growth that results in a cohesive, aligned, polished, and professional brand that allows impact creators to step into the next version of their vision.

I'm ready to take my brand to the next level.